Analysis Of Disney s Disneyland Paris Essay - 2475 Words

Assessment 1 Buyer Behavior MKT 220 Student Name: Lutoosha Oza ID No: 14095225B Stream B Date: 11/05/2015 Tutor Name: Anika Vats PART A Question 1 : Which strategic action Disney took in terms of consumer focused initiative? Give examples. Walter Elias Walt Disney (December 5, 1901 – December 15, 1966) was an American entrepreneur, cartoonist,animator, voice actor, and film producer. He and his staff created numerous famous fictional characters including Mickey Mouse, Donald Duck, and Goofy. These cartoon characters became so famous that he designed theme park for the entertainment of children and family in U.S.A. Disney then thought to spread the theme parks around the world. Therefore Disney theme parks were opened first in Tokyo, Japan called Disney Resort which became sucuessful by luck. The second theme park was opened in Paris called Disneyland Paris† which became unsuccessful because of the cultural differences between U.S and Paris. Keeping this problem in mind, Disney opened third theme park in Hong Kong called Hong Kond Disneyland which became successful. Here Disney had strategic plan in terms of consumer focused initiative. A consumer initiative often includes steps for a company to increase sales by differentiating products in the marketplace, marketing goods or services to new demographics or creating a new customer service function to handle customer requests. Paris When Disney had project to open theme park in Paris in 1992, they wereShow MoreRelatedCase2 the Not-so-Wonderful World of Eurodisney1743 Words   |  7 PagesCase Analysis MKTG 650-6T1 Global Marketing Management Professor: Prof. Nicholas Name: Tim Date: 2/25/13 Case study: The Not-So-Wonderful World of EuroDisney Summary Euro Disney SCA formally launched its theme park to Europeans in April 1992 near river Marne, 20 miles East of Paris. It was the biggest and most lavish theme park that Walt Disney had built bigger than any of its Disney parks around the world. The location was chosen over 200 potential sites in Europe from Portugal through Spain,Read MoreHong Kong Disney1308 Words   |  6 Pagesthree most important success factors in the theme park business? Well-defined vision: One of key success factors is Disney ¡Ã‚ ¦s vision that is giving eternal life to cartoon characters and creating a place where people can meet these life-size characters. This vision helps Disney to persevere to provide different kind of rides and tame entertainment to visitors. Obviously, Disney ¡Ã‚ ¦s heritage and traditions attract visitors worldwide. Balanced entertainment offering: A successful theme park shouldRead MoreDisney Land9906 Words   |  40 PagesExecutive Summary This report is about the ‘not-so-wonderful world’ of Euro Disney a.k.a (also known as) Disneyland Paris. Euro Disney is Europe’s No.1 family entertainment park. All the same it has had its moments of ups and downs. This adventure that Euro Disney has been through has been full of surprise and anticipation. The management have had to re-evaluate their strategies in order to pull out of the crisis facing them. Every company must analyse the marketing mix, i.e. Product, PriceRead MoreWalt Disney Parks and Resorts4564 Words   |  19 PagesExecutive Summary Walt Disney is an international company founded in 1923 by brothers Roy and Walt Disney. The corporate headquarters and primary production facilities are located at The Walt Disney Studios in Burbank, California, the area where Disney was initially created. Today Disney is one of the largest and most reputable companies in the film and entertainment industry earning $43 billion in revenues in 2007. Walt Disney Company earns revenues in four strategic areas including consumer productsRead MoreAs An Efficient Organization, Cultural Enterprise Is The962 Words   |  4 Pagesalso as it is expressed in such domains of human activity as art or science. Powerful versions of philosophy, aesthetics, scientific 1.Bourdieu, P. (1971) `Le Marchà © des biens symboliques , L Annà ©e sociologique 22: 49-126. Google Scholar 2.Lash, S. and J. Urry (1994) Economies of Signs and Space. London: Sage. Firstly, I state that cultural entrepreneurs generate creative added value and aesthetics to the content of cultural productions (good and service-human centered experience) in culturalRead MoreDisneyland Brand Audit. Disneyland Is The Leading Brand1890 Words   |  8 PagesDisneyland Brand Audit Disneyland is the leading brand in amusement park industry. The first Disney theme park, Disneyland was opened on July 17, 1955 in Anaheim, California (The Walt Disney n.d.). Disneyland is the core asset of the American media giant, the Fortune global 500 company Walt Disney group. Per Christian Sylt’s article, in 2013 financial year, its 11 Disneyland parks around the world contribute one third of its total $45 billion revenue and 20.7% of its $10.7 billion operating profitRead MoreHong Kong Disneyland Case Study2125 Words   |  9 PagesIntroduction The purpose of this paper is to analyze the Walt Disney Company and their expansion into Hong Kong with the theme park Hong Kong Disneyland (HKD). The Walt Disney Company was founded in 1923 by Walt Disney. It was a company founded upon as an entertainment experience for people of all ages starting out with short films and then moving into full length motion pictures. Since its inception the Disney Company has grown into a worldwide organization and is made up of four major areasRead MoreErm Research Report On Walt Disney Company Essay1585 Words   |  7 PagesWalt Disney Company â€Æ' ERM Research report – The Walt Disney Company I. COMPANY BACKGROUND The mission of The Walt Disney Company is to be one of the world’s leading producers and providers of entertainment and information. Using our portfolio of brands to differentiate our content, services and consumer products, we seek to develop the most creative, innovative and profitable entertainment experiences and related products in the world. According to the â€Å"2015-Annual-Report† of the Walt Disney CompanyRead MoreSwot Analysis Of Disney s Disney 927 Words   |  4 Pages SWOT Analysis Strengths: Disney is one of the most prestigious and well-known companies in the world. Disney is also known to be the third largest media corporation internationally as of June 2015, according to Nordic Information Centre for Media and Communication Research (Appendix 1). Disney is known to have strengths with content integration, cash surplus, characters and character trademarks, values with the use of synergy, having a very strong brand image and reputation, diversification ofRead MoreDisney Company : The World s Most Prominent Conglomerate1618 Words   |  7 Pages the Internet, music, and recreation, The Walt Disney Company is one the world’s most prominent conglomerate. Although it is known internationally for its princesses, pirates, and the iconic Mickey Mouse, Disney’s holdings include: a portfolio of cable networks (ABC, Disney Channel, ESPN, and more), film studios (Disney Animation and Pixar), Marvel Entertainment, and the internationally celebrated Disney resorts, a musement park, and cruises. Disney excelled in expanding a company’s purpose and assets

Cultural Assessment Developing Awareness Of Cultural...

Cultural Assessment Developing awareness of cultural diversity can help an individual accept the practices and beliefs of another cultural group other than their own. As a health care professional learning about different cultures, can help assist with providing culturally competent care. Before working with a patient from a different ethnicity, you should familiarize yourself with the different beliefs, practices, and rituals derived from their cultural. â€Å"Organizations and individuals who understand their clients’ cultural values, beliefs, and practices are in a better position to be coparticipants with their clients in providing culturally acceptable care† (Purnell Paulanka, 2008, p. 2). After interviewing my co-worker Mrs. C.D., whom is from Haitian decent, I was able to obtain a clear understanding of her cultural common practices and belief. I will discuss Mrs. C.D. cultural background, communication patterns, family roles and organization of Haitian cultu re. I will also provide details on her cultural lifestyle and workforce issue, high risk behaviors within the Haitian cultural and their meaning of food, pregnancy and childbearing practices, and death rituals. Finally I will describe the spirituality of the Haitian culture and how as health care professional are able to care for a patient from this descent and collaborating with other health care practitioners to achieve the goal of providing cultural competent care. Learning and familiarizing yourself withShow MoreRelatedThe Cultural Diversity Self Assessment811 Words   |  4 PagesThrough this journey of excellence, improvements can be made by continued education and awareness. Awareness of areas I need growth in builds on my existing knowledge and skills. In this paper, I will identify areas of weaknesses and strengths in my cultural competency skills as well as strategies that will improve my transcultural nursing care. I have identified these areas using the Cultural Di versity Self-Assessment. Achieving a total score of 104, this tool has allowed me to target my weaknessesRead MoreMulticultural Awareness As A Clinical Mental Health Counselor965 Words   |  4 PagesJournal: Multicultural Awareness This paper will introduce and define the need for Multicultural awareness as a clinical mental health counselor. It will further explore examples of various topics in Multicultural counseling such as: Racial and ethnic diversity, gender and social economic status. As a result of this research, in Multicultural awareness, the self-assessment rendered the identity of myself. It allowed me to realize what and who I was as â€Å"other.† In realizing who I was as â€Å"other†, IRead MoreThe Effects Of Culture On Health Care1642 Words   |  7 PagesConsequently, it is essential that health care organizations improve its cultural competency. Overall, the increased diversity in the population and the documented health care disparities have made cultural competency essential in order, to ensure that every patient receives quality health care services (Haynes, 2016). The purpose of this paper is to explore the effect of culture on health care. Define the Role of Cultural Awareness in the Management of Health Care Culture is the integrated patternsRead MoreIntercultural Counseling Case Study1281 Words   |  6 PagesIntroduction Counseling has had a multi-cultural component for many years, but not until recently have counselors been made aware of their clients’ cultural diversity. Counseling is a method used to assist individuals by helping them cope in difficult life situations. In regard to careers, the environment that people are a part of greatly influences their career development. People are given many opportunities to develop their careers using available resources and their ability to network withinRead MoreCultural Competence And Its Diversity1380 Words   |  6 PagesCultural Competence BY: Nardos, Carmen, and Mona Cultural Competence Is the ability to apply knowledge and skills needed to provide high-quality, evidence-based care to clients of diverse backgrounds and beliefs to overcome barriers and access resources promoting health and wellness (Pearson, p.1640,2015) Characteristics of Cultural Competence are Valuing Diversity Cultural Self-Assessment Cultural Awareness Cultural Knowledge Cultural Adaptability Valuing Diversity Diversity refers to an arrayRead MoreCultural Self Awareness And Cultural Intelligence1024 Words   |  5 PagesCultural self-awareness is strongly linked to development of a cultural intelligence for a number of reasons. Thus, this essay will critically reflect on what cultural self-awareness is and its importance on how it develops ones cultural intelligence. Before we discuss about cultural self-awareness and cultural intelligence, it is important to understand what culture is and how it impacts on our society. Culture is a complex subject that can be defined in various ways. Spencer-Oatey (2012) suggestedRead MoreCultural Diversity in Nursing Care: An Analysis1458 Words   |  6 Pagesï » ¿Cultural Diversity in Nursing Care An Analysis The United States is a country comprised of dozens of different cultures. The definition of this nation has, at its basis, a strong element of diversity. From its incipience as a country, the U.S. has thus promoted, above all, acceptance of all cultures, and has taken unique elements from these cultures and placed them towards building a varied, strong, and accepting society. Today, the nursing field is one of the few that must be aware of differencesRead MoreIntegrating Cultural Competence to Nursing Methods988 Words   |  4 Pagesmanagement, cultural awareness is crucial when treating a diverse population of patients. According to the U.S. Department of Health and Human Services Office of Minority Health (OMH), cultural competence is, â€Å"is a set of behaviors, attitudes, and skills that enables nurses to work effectively in cross-cultural situations† (Garcia, 2007, p. 1). It is important for nurses to deliver culturally competent and appropriate care to patients due to the perpetually growing culture of diversity. My workplaceRead MoreEmployee Morale in Organizations1318 Words   |  5 Pagescan help the organization increase production and the efficiency of the organization in many different ways. The performance of individuals can determine the future and outcomes of the organization. Building a relationship with the workforce and developing strategies to increase the morale of the employees can take the company to a new dimension. It is important to learn and understand how to address employee morale to facilitate the progress and outcomes of an organization trying to increase theirRead MoreCultural Sensitivity And The Therapeutic Relationship1361 Words   |  6 PagesCultural Sensitivity and the Therapeutic Relationship The evolution of the human being is constant and multidimensional. We are always shifting, as individuals and as a society, quickly or slowly, biologically, emotionally, mentally and spiritually. The differences among us create a mosaic-like society, rich in diversity and culture. Arnold and Boggs (2016) define culture as a complex social concept, which encompasses socially transmitted communication styles, family customs, political systems, and

Human Immunodeficiency Virus ( Hiv ) - 1574 Words

Introduction Human Immunodeficiency Virus (HIV) is an infectious agent that causes Acquired Immune Deficiency Syndrome (AIDS) in which the immune system breaks down, but it can take up to 10 years for HIV to turn into AIDS. This disease destroys CD4+ T cells, which are essential in helping the body fight disease (CDC, 2003). HIV can also invade the central nervous system which can cause severe neurological problems. AIDS was first reported in the United States in 1981, and since 1981 over 750,000 cases have been reported. There are many people in the United States who are HIV-infected and they are unaware of it or don’t show any symptoms, including inside the oral cavity (Delecluse, H.J., Anagnostopoulos, I., Dallenbach, F., 1997). The oral cavity can develop many diseases linked to HIV, but the most commonly reported oral infections are those caused by candida albicans and the herpes simplex virus (Hwang, K.C., Chuang C.Y., 1989). Hairy leukoplakia, Kaposi’s sarcoma, oral squamous cell carcinoma, and non-Hodgkin’s lymphomas have also been reported (Hwang, K.C., Chuang C.Y., 1989). Although saliva is known for its antibacterial qualities, very little studies have shown any antiviral effects. People tend to think that any contact with an HIV infected person will cause them to contract the disease, but this is not the case. A person with HIV can look healthy and perfectly normal. HIV is not spread through casual contact, such as hugging, shaking hands, toilet seats, orShow MoreRelatedHuman Immunodeficiency Virus ( Hiv )1359 Words   |  6 PagesThis paper explores the human immunodeficiency virus (HIV) as well as the simian immunodeficiency virus (SIV). The virus has infected two million adults and children by the year 2005 already. The virus continues to race around the world, and new HIV infections are at 50,000 per year (Martine Peeters, Matthieu Jung, Ahidjo Ayouba) (2013). The final outcome of the HIV infection is Acquired Immune Deficiency Syndrome (AIDS). There are many treatments that have developed to help the large numberRead MoreHiv And Human Immunodeficiency Virus Essay1208 Words   |  5 PagesHIV has been a pandemic that has affected the world relentles sly for many years in a never-ending circle. HIV, or Human Immunodeficiency Virus, is the virus that is spread through certain bodily fluids and can lead to AIDS (Acquired Immunodeficiency Syndrome). HIV attacks the immune system by destroying CD4+ T cells, which leaves the person infected with HIV vulnerable to other infections, diseases, and other complications.1 Once this virus is acquired, the human can never fully rid itself of thisRead MoreHuman Immunodeficiency Virus ( Hiv )884 Words   |  4 Pages(2010), Human Immunodeficiency Virus (HIV) is a virus that affects the human immune system, leading to a chronic, progressive sickness that leaves people susceptible to opportunistic infections. 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The virus immediately beginsRead MoreHuman Immunodeficiency Virus ( Hiv )1261 Words   |  6 PagesHuman Immunodeficiency Virus Human immunodeficiency virus (HIV) has become more commonly seen in the world. It is important to show compassion rather than judging that patient based on a virus. The hygienist plays an important role in making the patient feel comfortable and in a judgment free environment. The patient should not feel as if the disease or virus defines the overall character of the patient. Standards precautions are still the same when treating all patients with or without a compromisingRead MoreThe Human Immunodeficiency Virus ( Hiv )948 Words   |  4 PagesThe Uses of Blood by the HIV Virus Blood-borne diseases have contributed greatly to poor health outcomes among individuals and communities. Though blood fulfills various functions to ensure our survival, it can also act as the mechanism through which we become diseased. Understanding the characteristics of such infectious diseases is essential to preventing further cases. In this paper I will discuss how the human immunodeficiency virus (HIV) uses blood to cause illness within the infected individualRead MoreHiv And Human Immunodeficiency Virus1205 Words   |  5 PagesWhat is HIV? HIV is a fatal disease which stands for â€Å"Human Immunodeficiency Virus† it is a failure to the immune system to protect the body from any infections. This virus causes a condition called acquired immunodeficiency syndrome. When HIV is left untreated it leads to another disease called â€Å"AIDS†. It can occur in any age, race, sex or sexual orientation. The highest risk of contracting HIV is having unprotected sex and sha ring needles with others. 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HIV first demanded notice in the early 1980s in the United States in homosexual men displaying illnesses like Pneumocystis carinii pneumonia and Kaposi’s sarcoma. The disease was soon observed in IV drug users, hemophiliacs, and blood transfusion recipients, but became publicized as a â€Å"gay disease,† nicknamed by the media as GRID, or Gay-RelatedRead MoreHuman Immunodeficiency Virus ( Hiv )1349 Words   |  6 Pages Human Immunodeficiency Virus (HIV) is a retro virus that causes AIDs by infecting the T Helper cells of the body’s immune system. The AIDS virus is the final stages of the HIV virus. HIV is a lentivirus genus, which is a subgroup of the retrovirus that causes the AIDS virus. Even with proper treatment, an infected person has a life expectancy of less than ten years.As the virus weakens t he human immune systems, this effectleaves the patient compromised and at risk to opportunistic infections

Reaction Paper Essay Example For Students

Reaction Paper Essay Ferdinand Emmanuel Edralin Marcos (September 11, 1917 – September 28, 1989) was President of the Philippines from 1965 to 1986. He was a lawyer, member of the Philippine House of Representatives (1949–1959) and a member of the Philippine Senate (1959–1965). He was Senate President in 1963. He had been the leader of Ang Maharlika, a guerilla force in northern Luzon. As Philippine president and strongman, his greatest achievement was in the fields of infrastructure development and international diplomacy. However, his administration was marred y massive authoritarian corruption, despotism, nepotism, political repression, and human rights violations. He benefited from a large personality cult in the Philippines during his regime. In 1983, his government was implicated in the assassination of his primary political opponent, Benigno Aquino, Jr.. The implication caused a chain of events, including a tainted presidential election that served as the catalyst for the Pe ople Power Revolution in February 1986 that led to his removal from power and eventual exile in Hawaii. It was later alleged that he and his wife Imelda Marcos had oved billions of dollars of embezzled public funds to the United States, Switzerland, and other countries, as well as into alleged corporations during his 20 years in power. Maria Corazon Cory Sumulong Cojuangco-Aquino (January 25, 1933 – August 1, 2009) was the 11th President of the Philippines and the first woman to hold that office. Aquino was also the first popularly and democratically-elected female president and head of state in Asia. She is best remembered for leading the 1986 EDSA People Power Revolution, which toppled the uthoritarian regime of the late strongman Ferdinand Marcos and restored democracy in the Philippines. Tita (Auntie) Cory, as she was affectionately known, is revered by many Filipinos as an icon of Democracy, and was hailed by TIME Magazine as the Saint of Democracy, due to her well-know n spiritual life and strong adherence to non-violence and democracy. Fidel Eddie Valdez Ramos (born March 18, 1928), popularly known as FVR, was the 12th President of the Philippines from 1992 to 1998. During his six years in office, Ramos was widely redited and admired by many for revitalizing and renewing international confidence in the Philippine economy. Prior to his election as president, Ramos served in the Cabinet of President Corazon Aquino first as chief-of-staff of the Armed Forces of the Philippines (AFP) and, later on, as Secretary of National Defense from 1986 to 1991. Diosdado Pangan Macapagal (September 28, 1910 – April 21, 1997) was the 9th President of the Philippines, serving from 1961 to 1965, and the 9th Vice President, serving from 1957 to 1961. He is labeled as the Poor boy from Lubao, Champion of the Common Man and The Incorruptible. His daughter, Gloria Macapagal-Arroyo served as president of the Philippines from 2001-2010. Macapagal graduated from the University of the Philippines and University of Santo Tomas, after which he worked as a lawyer for the government. He first won election in 1949 to the House of Representatives, representing a district in his home province of Pampanga. In 1957 he became vice president in the administration of President Carlos P. Garcia, and in 1961 he efeated Garcias re-election bid for the presidency. Carlos Polestico Garcia (November 4, 1896 – June 14, 1971) was a Filipino teacher, poet, orator, lawyer, public official, and guerrilla leader. He became the 8th President of the Philippines known for his Filipino First policy, which put the interests of the Filipino people above those of foreigners and of the ruling party. Ramon del Fierro Magsaysay (August 31, 1907 March 17, 1957) w as the third President of the Third Republic of the Philippines from December 30, 1953 until his death in a plane crash in 1957. .u8673c620a226da8829062335fb2423dc , .u8673c620a226da8829062335fb2423dc .postImageUrl , .u8673c620a226da8829062335fb2423dc .centered-text-area { min-height: 80px; position: relative; } .u8673c620a226da8829062335fb2423dc , .u8673c620a226da8829062335fb2423dc:hover , .u8673c620a226da8829062335fb2423dc:visited , .u8673c620a226da8829062335fb2423dc:active { border:0!important; } .u8673c620a226da8829062335fb2423dc .clearfix:after { content: ""; display: table; clear: both; } .u8673c620a226da8829062335fb2423dc { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u8673c620a226da8829062335fb2423dc:active , .u8673c620a226da8829062335fb2423dc:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u8673c620a226da8829062335fb2423dc .centered-text-area { width: 100%; position: relative ; } .u8673c620a226da8829062335fb2423dc .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u8673c620a226da8829062335fb2423dc .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u8673c620a226da8829062335fb2423dc .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u8673c620a226da8829062335fb2423dc:hover .ctaButton { background-color: #34495E!important; } .u8673c620a226da8829062335fb2423dc .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u8673c620a226da8829062335fb2423dc .u8673c620a226da8829062335fb2423dc-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u8673c620a226da8829062335fb2423dc:after { content: ""; display: block; clear: both; } READ: Diabetes EssayHe was elected President under the banner of the Nacionalista Party. Joseph Erap Estrada (born Jose Marcelo Ejercito on April 19, 1937) was the 13th President of the Philippines, serving from 1998 until 2001. Estrada was the only president to have resigned from office and was the first person in the Post-EDSA era to be elected both to the presidency and vice-presidency. Emilio Aguinaldo y Famy (March 22, 1869 – February 6, 1964) was a Filipino general, politician, and independence leader. He played an instrumental role during the Philippines evolution against Spain, and the subsequent Philippine-American War that resisted American occupation. Aguinaldo became the Philippines first President. He was also the youngest (at age 29) to have become the countrys president, and the longest-lived (having survived to age 94). Manuel Acuna Roxas (January 1, 1892 – April 15, 1948) was the first president of the independent Republic of the Philippines. He served as president from the granting of independence in 1946 until his abrupt death in 1948. His term as Philippine president is also the shortest; 1 year 10 months and 18 days.